Brief: Create the next limited edition label for Kopparberg, that brings to life Kopparberg's `creative fresh firsts´ positioning and its thirst quenching fruit refreshment.
Exploring the (first) experiences that create memories that last. "To Firsts that Last"
I got selected as one of the top three finalists in the Kopparberg Limited edition Competition - Winner is announced 25/04/2024
ROUTE: Kaleidoscope - ”represents unlimited views, opportunities and the release of blocked creativity".
Inspired by my Swedish and Argentinian heritage and their cultures. The symmetrical and classic nature patterns from Sweden mixed with a the more vibrant and party lifestyle of Argentina.
INITIAL DESIGNS
PROGRESS
FINAL DESIGN